Forge's automated follow-up system replies to every lead in under 60 seconds — by text and email — and keeps nurturing them for weeks. So you close more jobs without ever opening a CRM. Built for service businesses in Chattanooga TN and the surrounding 100-mile radius.
If you're following up an hour later — let alone the next day — you've already lost the job. Studies show the vast majority of homeowners hire the first contractor who responds to their inquiry. That's the brutal reality of how service businesses are picked online.
Forge's automated follow-up system fixes this in two ways. First, the second a lead hits your form, they get a personalized text and email within 60 seconds — even if you're on a roof, on a job, or asleep. Second, if they don't book right away, a multi-step nurture sequence keeps you top-of-mind for the days and weeks it takes most homeowners to decide.
The result: more booked jobs from the same number of leads. No extra marketing spend. No extra effort from you.
You're on a job site, behind the wheel, or under a sink. By the time you check your phone, the lead has already called your competitor. The system replies for you instantly.
Studies show 80% of sales need 5+ touches but most contractors stop at one. Our nurture sequence sends follow-ups at the right intervals so you don't have to remember.
Sticky notes, missed notifications, half-written replies in your drafts folder. Manual follow-up is chaos. The system tracks every conversation in one place.
Reviews are how you rank locally. But after a long job, sending a review request is the last thing on your mind. Automation does it for you 2 hours after job completion.
Without follow-up tracking, you have no idea which campaigns generate leads that close. Forge ties every closed job back to the original lead source.
The moment a lead fills out your form, they get a personalized text and email within 60 seconds. They feel heard. You look responsive. You win the job.
If they don't book on first contact, an automated sequence checks in at days 1, 3, 7, 14, and 30 — keeping you top-of-mind through their entire decision-making process.
Customers respond to texts at 8x the rate of email. We default to SMS with email as backup so you actually reach people.
A lead from your fencing page gets fencing-specific follow-up. A roofing lead gets roofing follow-up. Every message feels custom — because it is.
When the customer replies, you see the conversation in your dashboard and can take over from the automated sequence with one click.
Sent a quote but heard nothing? The system automatically follows up at 3, 7, and 14 days asking if they have questions or are ready to move forward.
2 hours after a job is marked complete, the customer gets a polite review request with a direct link to your Google Business Profile. More 5-star reviews on autopilot.
If you miss a call, the system instantly texts the caller back so they don't move on to the next contractor in their search results.
We'll review your site's Google rankings, page speed, schema, local SEO, and lead capture — then send you a written report with the top 5 things to fix. No charge. No sales pitch.